The Booking A hugely popular, growing HealthTech business in the female healthcare sector is looking to collaborate with a Freelance Paid Social Strategist who is ready to channel their strategic, managerial, and creative skills into meaningful campaigns. You'll be joining a collaborative team of Strategists, Marketers and Creatives all working towards the same goal - to become the essential health partner to women worldwide. What’s On Offer? £400 - £550 per day Hybrid working (2-3 days onsite) Permanent position available Global social campaign projects Leading HealthTech company Collaborative working environment IR35 - TBC What We’re Looking For We want to speak to Strategists who know paid social inside out! Enhancing their engagement with new and existing audiences through strategic and creative marketing initiatives, you'll look to drive significant improvements in campaign effectiveness, measuring this using key performance indicators relevant to performance marketing and ASO. You'll be someone who can bring real expertise across the following: - Driving the creation and oversight of marketing assets and ensuring they support marketing goals and comply with brand guidelines - Crafting detailed creative briefs for the production of marketing assets across paid UA, ASO, ASA, and growth initiatives - Overseeing all phases of video and photo production, from planning and execution to post-production - Continuously analysing the effectiveness of marketing assets and campaigns to gauge their impact and success. - Using insights from data to refine and enhance future creative projects Last but not least, our ideal Strategist will be based in London as the role requires 2-3 days of onsite work in central London.